Press
By Laura Falin • RVBusiness • April 20, 2026
Industry trade publication RVBusiness covered how we're changing service intake for RV repair operations — with real numbers from 32+ shops.
RVBusiness published a feature on ServiceNomad on April 20, 2026, examining why service intake is the overlooked profit leak in RV repair — and how the platform is changing the economics of shop operations.
The article traces the origin of ServiceNomad to Boss Bull Mobile RV Services in Austin, Texas, where founder Rich Mahre was losing roughly $200,000 a year to missed calls before building the solution. After 120 days of running it on his own shop, the results were measurable: missed call rate dropped to zero, call-to-booking conversion hit 80%, time-to-appointment fell from 1-2 hours to 5 minutes, and monthly customer operations costs dropped from $7,000 to $600. The piece also highlights roughly 30 hours per week of team time freed up, a “Mom Feature” that bypasses the AI straight to staff when a real person is needed, and early warranty-documentation tooling that has cut first-submittal denial rates from 65% to around 10%.
ServiceNomad is now running in 32 RV service operations and expanding into adjacent verticals.
As Featured In
RVBusiness
“50% of calls during business hours were going to voicemail — and only 10-15% of voicemails ever converted to a booked appointment.”
Rich Mahre
Founder, ServiceNomad
As Featured In
RVBusiness
“Satisfaction goes through the roof when you're overly communicating in an industry not known for communication.”
Rich Mahre
Founder, ServiceNomad
As Featured In
RVBusiness
“My whole goal is that I want to have a huge impact on this industry.”
Rich Mahre
Founder, ServiceNomad